top of page
ECDI-Graphic-elements_leaf_teal.png

WBC Member of the Month

Meet a WBC member making an impact in their community.

ShellysStudioPhoto.jpg040226.jpg

Chaussures LLC

Shelly Boyd, ​CEO and Founder

 WBC Region: Central Ohio

Chaussures was founded by Shelly Boyd after her personal experience highlighted a gap in the market for stylish, well-fitting footwear. What began as a challenge grew into a purpose-driven online boutique focused on offering fashion-forward shoes without compromising on comfort or quality. With a commitment to helping women feel confident in what they wear, Chaussures has become a trusted destination for modern, thoughtfully curated footwear.

Advice for other women entrepreneurs

Take the time to learn every aspect of your business before outsourcing or delegating. You will make mistakes along the way, but hiring the wrong people can be costly financially and even legally. When you understand how your business operates, you can make informed decisions, protect what you’ve built, and keep things running smoothly.
ShellysWarehousePhotojpg.jpg

How this WBC member is making an impact in her community.

Why Shelly started Chaussures

Chaussures was born from Shelly Boyd’s personal experience after her shoe size changed from a 10 to an 11 following the birth of her first child over 25 years ago. Suddenly, finding stylish, comfortable shoes that truly fit became a frustrating challenge. As she searched for options, she realized she wasn’t alone—many women were facing the same struggle with limited choices in extended sizes. What began as a personal need grew into a bigger mission, leading Shelly to create Chaussures as a destination for fashion-forward footwear up to size 13, without compromising on comfort, quality, or confidence.

What Shelly is most proud of

Shelly is most proud of the longevity and growth of Chaussures. As she approaches nine years in business, she has not only sustained the brand but expanded its reach to major retail platforms like Amazon and Walmart. In an industry where extended sizes are often overlooked, she takes pride in continuing to evolve, show up consistently, and create greater access for women.

How the WBC has supported her

“My experience with the Women’s Business Center has been incredibly valuable, especially through networking opportunities. Attending WBC events has allowed me to connect with other women entrepreneurs and expand my brand’s visibility. One of those connections even led to an opportunity to speak at a conference, which grew both my confidence and presence as a business owner.

ECDI-Graphic-elements_leaf-pattern_light.png

Want to be featured next?

WBC membership includes opportunities like Member of the Month spotlights, business education, advising, and connections statewide.​

Join the Team

Support Small Businesses Today

POWERED BY

SBA-Logo-Horizontal-Reverse.png

The WBC services are provided without regard to lineage, national origin, gender, age, and disability. Funded (in part) through a Cooperative Agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. To make a request or obtain more information, please contact the WBC in your area.

Get the Latest from the WBC:

  • Facebook
  • Instagram
  • TikTok
  • Youtube
  • LinkedIn
  • X
ECDI_Logo_Simplified-white-text.png

The Economic & Community Development Institute (ECDI) is the #1  U.S. SBA microlender with a mission to invest in people to create measurable and enduring social and economic change. ECDI provides responsible, affordable lending and comprehensive small business development services to help meet the needs of small businesses. Call for info: 1-888-210-3039

© 2020 by ECDI  |   Privacy Policy

bottom of page